Google Adwords has just announced two new ad formats to help developers showcase their applications better. Trial Run ads let a user play 60 seconds of your mobile game before deciding whether or not to install it. Customized Mobile ads let developers bring a piece of your application into the ad, create a unique branding experience and let the user to interact with the ad content.
from xda-developers » xda-developers | Interactive Ads Lets Users Create More Immersive Ads for Applications http://ift.tt/1SCpr4h
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